Sixteen years ago, John Hammond’s dream of owning a holiday home in the picturesque golf complex of Spain became a reality. He affectionately referred to it as his “Million Dollar View” retreat. Little did he know that this serene escape would lead him on a pioneering journey in the world of online holiday booking portals. Initially, these platforms were a boon, contributing to the property’s upkeep and catering to the desires of holidaymakers. However, as time passed, these platforms evolved, presenting more challenges than conveniences. Hammond, the English proprietor of the holiday apartment in Murcia, Spain, has taken decisive measures to combat these issues.

Hammond initially used holiday booking platforms to book guests into his apartment. Over the years, he discovered that these platforms had become increasingly frustrating to use for both him and potential holidaymakers alike. The frustrations ranged from algorithm changes to escalated charges and fees. One common complaint was the inability of holidaymakers to quickly get answers to their specific requirements, which often led to abandoned bookings.

Hammond too, has faced issues. He has invariably been charged hefty fees for cancelling bookings, especially when prospective guests had not thoroughly read property descriptions. These obstacles created a less-than-ideal experience for both the host and guests.

In response to these challenges, John Hammond is spearheading a new era in affordable Spanish holiday rentals. He has announced the official launch date of his customer-focused direct booking service, set to go live in September 2023. This announcement has created a bit of a buzz within the realm of Spanish holiday rentals.

One of the key features of Hammond’s new service is an unwavering commitment to enhancing customer service. “By allowing my guests to book directly, I can offer a seamless and efficient communication channel with the client.” Said Hammond. “I personally oversee inquiries related to apartment reservations, bridging the information gap and providing prospective holidaymakers with valuable insights about the resort as well as the local surroundings. With this hands-on approach I aim to create a more informed and engaged guest interaction, than was ever possible using the platforms.”

In contrast to the impersonal nature of standard platform booking services, Hammond’s new offering aims to eliminate obstacles and provide a more friendly and personable approach. The lack of contact with owners and faceless interfaces can be daunting for all parties involved, particularly for those new to holiday rental platforms. Hammond’s vision is to provide a warm and personalized guest interaction.

This innovative direct booking service marks a significant milestone in the world of Spanish holiday rentals. With a focus on drastically improving customer service and providing a more personable experience, Hammond’s venture is poised to reshape the landscape of affordable Spanish holiday rentals for the better. Stay tuned for the launch of this exciting new service in September 2023, as Hammond aims to provide holidaymakers with a more enjoyable and hassle-free booking experience.

Interested parties can find more information at: https://murciagolfandleisure.org/.

John Hammond
[emailprotected]
+44 7703 185198
Emperador49 2A
La Torre Golf Resort

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