In the Web3 era, the value of data is being redefined, and human connections are evolving from mere “social tools” into “value networks.” People are no longer just consumers of information—they are owners of identity, creators of content, and active participants in value generation. This paradigm shift gives rise to a critical question: How can we build a truly user-owned social network that is deeply integrated with financial systems?
MX Network was born to answer this question. It is not merely a decentralized social platform, but a comprehensive, open social-finance ecosystem encompassing identity systems, instant messaging, decentralized exchanges, and payment scenarios. MX Network aims to become the global infrastructure for social finance—reshaping user relationships and value distribution—to create a free, trustworthy, and co-constructed digital future for all.
Building an Open Portal to the Digital Universe
MX Network is not just a singular app; it is a “super network platform” integrating infrastructure with application ecosystems. As the world’s first platform to combine computing power networks + the metaverse + social finance, MX Network’s unique technical architecture and economic model ensure deep user participation and continuous rewards across multiple dimensions.
Focusing on “digital identity + digital sovereignty,” the platform offers users a one-stop Web3 experience gateway—connecting people, assets, and virtual space to realize true self-sovereignty and value creation.
With the core logic of “identity as asset, socializing as computing power, interaction as governance,” MX Network is redefining the infrastructure of the global digital social economy and building a credible, free, and co-governed future network.
1. A Decentralized Identity Architecture
On traditional platforms, user identities and data are controlled by centralized entities, making it hard for individuals to gain sustained value from their activity. MX Network empowers users with full sovereignty over their identity, data, and social connections via decentralized identity systems (DID) and on-chain social protocols.
Every user has a unique on-chain identity, enhanced through NFTs and SBTs for asset mapping and community verification. All content, interactions, and relationships are stored and circulated around the user, not reliant on centralized servers or endorsements.
2. Data Ownership and Value Return
Through a social mining mechanism, MX Network translates user behavior into “social computing power.” Every post, like, comment, share, or event participation generates computing power, which can be redeemed for platform rewards like the COCO token.
This mechanism ensures that value flows back to the contributors themselves, shifting from “being exploited” to “being incentivized.”
Users not only own their content, but also own the right to the value it creates.
3. Financialization of Social Behavior
MX Network proposes a bold idea: “Social is Finance.”
Every interaction is treated as a monetizable, incentivized, and collaborative financial behavior:
Likes/comments/shares = token incentive triggers
Community activity = leverage for computing power growth
Relationship density = credibility and asset liquidity
This means that social relationships are no longer just internal platform data, but user-built, open, and tradeable value networks.
To support this, MX Network employs a dual-token system:
COCO: The main utility and incentive token for payments, rewards, and transactions
MX: Represents governance power and high-level contributor status—used for DAO participation, node consensus, and advanced ecosystem rights
This tokenized design enables full financial collaboration from relationship generation to value distribution.
Interoperable Social Metaverse
MX Network positions itself as the operating system for social and assets in the Web3 metaverse era. It provides a trustworthy on-chain foundation for virtual relationships, value generation, and collaboration.
Users can socialize, create, own, and govern digital assets within virtual communities:
Content creators can mint posts and videos as NFTs for circulation
Communities can use DAO mechanisms to govern virtual spaces and allocate resources
User actions accumulate into on-chain reputation assets—usable for credit, lending, and cross-platform verification
Virtual livestreams, AR commerce, and other immersive scenarios are embedded to support the rise of a “digital labor economy”
Global Strategy: Building a Distributed Network of Social Civilizations
MX Network has globalization in its DNA. Its open protocol, decentralized architecture, and multi-language support give it powerful expansion capabilities.
In the next three years, the platform aims to reach over 150 countries and regions, with strategic focus on:
Web3 hotspots: Crypto-dense regions like the US, Europe, Singapore, Dubai, and Miami
Emerging markets: Africa, Southeast Asia, Latin America—where demand for decentralized finance and social infrastructure is rising rapidly
Overseas Chinese communities: Using language and viral social loops to bootstrap user growth
MX Network will adopt a “regional node + community autonomy” approach to global expansion, ensuring local ecosystem growth and user localization.
Final Word
As the primary traffic gateway of the entire COCO ecosystem, MX Network is a fusion of social, finance, and computing power. It brings in a continuous influx of users and asset liquidity.
By allowing users to participate in the financial system through daily interactions—using content incentives, social computing, and viral growth tools—it activates high-frequency social behavior and draws vast user bases into the COCO ecosystem.
It breaks the monopoly of traditional platforms on user data and value distribution, fusing social interaction with financial logic to build a Web3 social-finance ecosystem where everyone contributes and everyone benefits.
As technology advances and global adoption accelerates, MX Network will evolve from a product into a civilizational system, opening a new gateway to freedom, collaboration, and shared ownership in the next-generation internet.
Welcome to MX Network. Begin your digital journey today.
Disclaimer: The information provided in this press release is not a solicitation for investment, nor is it intended as investment advice, financial advice, or trading advice. It is strongly recommended you practice due diligence, including consultation with a professional financial advisor, before investing in or trading cryptocurrency and securities.
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Smart Herald journalist was involved in the writing and production of this article.